Built inside Daraz in 2020. We run content, social, performance and retention as one team for online stores, measured on revenue, not reach.
your store+us=orders that come back
Episodes and social build an audience that knows your brand before they see an ad.
The best-performing cuts become ads aimed at the people who already watched.
Flows on email, WhatsApp and SMS bring first-time buyers back for a second order.
Where we come from
Performance marketing for big-brand stores, Meta creatives, influencers, and on-platform assets: banners, push notifications, emails.
We went out on our own and doubled down on video ads built to move online sales.
Episodic content paired with performance and retention, so the audience you build turns into revenue.
Episodic content
Recurring series built around your brand, with hosts, formats and a schedule your customers actually follow. Every episode is cut into weeks of reels and ads, so one shoot feeds the whole funnel.
Format developmentHosts & creatorsProductionAd cut-downsThe full episodeYouTube & Instagram
Short reelsOrganic social
Ad cutsPaid campaigns
Product clipsStore & product pages
Performance marketing
Meta and Google campaigns built on clean tracking. We fix the pixel, Conversions API and catalog before scaling spend, then test creative every week and move budget to what's actually selling.
Meta & Google adsPixel & CAPI setupCatalog & shopping adsCreative testingMarketplace campaignsCost-to-revenue
ROAS
Cost per order
New vs. returning customers
Customer retention
Most agencies stop once the first order lands. We set up the flows that bring customers back on email, WhatsApp and SMS, so every customer you paid to acquire is worth more.
EmailWhatsAppSMSSegmentationRepeat-rate & LTV trackingWelcomeFirst visit to first order
Abandoned cartBring back the almost-buyers
Post-purchaseReviews, cross-sell, reorder
Win-backRe-engage lapsed customers
Stores we've grown
Global names and homegrown brands, on marketplaces and their own stores.
Everything has been prompt, clear, and concise since day 1. TCA is invested in our success and willing to be a partner.
Thanks for Catalyst team hard working, really so professional. Changhong team please learn more from Catalyst team.
What I really liked about TCA was the cautious approach on the spending, they did not just blindly go for the higher number.
Get a free growth audit. We'll review your ads, tracking and retention, and send back the three changes we'd make first, whether or not you hire us.
Rather email? [email]
Social media management
A feed that sells between drops.
An always-on calendar planned around your launches, sales and seasons, in one consistent voice. We handle the creative, the posting and the community, so your audience stays warm and ready to buy.
Content calendarsReels & shortsStatic & carousel creativeCommunity managementPlanned around your calendar
New launchesDrops11.11 & 12.12Ramadan & EidBlack FridayRestocks